Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table Reed Holden. 3 out of 5 stars 65. Negotiating with backbone training. Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value ( paperback) Reed K. Negotiating with Backbone, 2 nd edition, comes with more fine- tuned insights – engaging, pragmatic, lucid and devoid of management jargon. It will take your thinking forward, help you craft winning pricing strategies, and arm you with negotiation tactics to better suit today’ s highly competitive B2B settings.
Negotiating with Backbone Eight Sales Strategies to Defend Your Price and Value Reed K. Negotiation is an essential skill in today’ s dynamic workplace. The goal is to arm salespeople and leaders with the knowledge and tools to effectively identify buyer behaviors and. Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value By Reed K. Secure maximum value for your organization through a mastery of negotiation techniques. Negotiating with Backbone is an experiential initiative for customer- facing teams to prepare and practice price and value conversations to use throughout their sales cycles, and specifically over the course of tough negotiations. Whether you negotiate with customers, suppliers, or colleagues, your ability to negotiate effectively is vital to the success of your organization. 3 out of 5 stars 29. Holden Published May 18, by FT Press.